Benefits of Pay Per Click Management
For any pay per click or advertising program to be successful a
great deal of work must be put in to make the most of every dollar
spent. Search engine optimization work can often times have limits
for companies who have recently launched a website. These websites
can come across the so called "Google Sandbox effect",
where a new site (12 months or less since launching) is not located
on the first page for a very competitive keyword or phrase. A reliable
backup plan is to employ a moderate PPC campaign to counter this
effect. A side effect of this is the valuable keyword information
that is gained by the process which can then help in the ongoing
SEO program.
Our
Pay Per Click Management Service
Our team will manage every aspect of PPC management, replacing
any guesswork with our time-proven methods. We work side by side
with you to decide on an initial set of keywords to target with
your pay per click campaign, and then research additional keywords,
across your target audience's entire research/buying cycle, to test
for effectiveness in meeting your marketing goals. And we coordinate
the prudent use of pay per click advertising in concert with natural
search engine optimization - advising on when to use one technique,
when the other, and when both.
What Our Company Will
do for You
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Develop and fully set up your pay per click accounts
with Google AdWords, Yahoo, or Microsoft. |
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Examine the most relevant keyword terms that best work with
your website. |
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Determine any possible niche markets that you may be able
to take advantage of. |
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Create highly targeted, keyword rich ads for your pay per
click campaigns. |
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Manage your PPC accounts with regular fine-tuning of your
keywords and ad copy to ensure the best possible placement.
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Tweak your cost per click rates and daily spending to ensure
that your placement is not only high, but also to keep you on
target with your monthly budget. |
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Send you monthly reports with the status of your ad campaign
and make recommendations when necessary. |
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SILVER |
GOLD |
PLATINUM |
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| Initial Consultation |
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| Account Setup |
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| Conversion Code Setup |
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| Keyword Research & Bid
Management |
1000 |
5000 |
Unlimited |
| Negative Keywords |
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| A/B Ad Copy Testing |
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| Day Parting |
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| Geo- Targeting |
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| Local Search Campaigns (If
Applicable) |
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| Conversion Tracking |
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| Landing Page Consultation |
1 |
3 |
5+ |
| A/B Landing Page Tests (If
Applicable) |
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| Click Fraud Support |
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| Setup |
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| Profile Setup |
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| Funnel Tracking |
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| Weekly Report |
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| Monthly Report |
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| Advanced Reports |
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| Email Support |
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| Chat Support |
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| Telephone |
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